With the vastness of social media, distinguishing valuable insights from mere chatter can be daunting. Our rigorous 25-step data cleaning and validation protocol, crafted by a team of experts including PhDs in mathematics, statistics, psychometrics, and full-stack engineers, allow us to rise above the noise. This meticulous process is our pledge to the accuracy and reliability of every insight we provide.

Our expertise in Market Research is a driving force. By upholding principles such as balanced representation and segmentation, we ensure that our data collection and validation process is anchored in a comprehensive understanding of diverse audience groups. We also understand the importance of data privacy and international regulations and apply industry leading standards across our processes and safeguards.

Our data collection is expansive, encompassing every open and publicly available platform across the globe. Whether it is short-form posts, hashtags, viral threads, forum conversations, reviews, videos, or podcasts, we are tuned in. We understand that every platform has its own language, and we are fluent in all of them.

It is not merely about tracking what is being said but discerning the sentiments driving those conversations. Whether you are looking to monitor evolving trends or gain a snapshot view of the current social dialogue, we have got you covered. By tagging elements like polarity, emotions, and semantics, we offer insights into not only the topics of conversation but also the underlying emotions and language nuances. With Rubiklab, you don’t just listen to your audience; you understand their feelings, thoughts, and communication styles. This profound understanding empowers our clients to tailor their strategies, resonating with their audience.

Our expansive reach gives us access to over 40,000 publications worldwide, allowing for comprehensive and tailored media tracking. Whether you need a constant pulse on specific topics or a snapshot view, we have the capability to adapt to your project's requirements.

Beyond quantity, we emphasize quality and relevance. Our advanced systems are adept at segmenting articles by publication types, be it business, lifestyle, news, medical, or any other sector-specific need. Moreover, we prioritize the essence of the content; by filtering out the noise, we retain only the most relevant semantic content, ensuring that your data set is refined and actionable.

Recognizing the importance of diverse viewpoints, especially on polarizing issues, we have collection protocols designed to capture multiple perspectives. This grants a richer understanding of media narratives and offers depth and nuance behind the stories.

The power of Media Analytics is magnified when combined with other Rubiklab services. Our media insights seamlessly integrate with our social listening service, giving you a comprehensive view of your brand's presence both in media and on social platforms. This interconnected approach underscores Rubiklab's commitment to providing a 360-degree understanding of your brand's impact